Alcohol Ads and Adolescent Drinking

Advertising, Alcohol And Adolescents

ScienceDaily (2008-06-08) -- The advertising of alcohol, the marketing of alcoholic products, peer pressure and parental influence all play a part in the level of alcohol consumption among young people. Researchers found that advertising seems to be most effective in the case of alcopops and cider. ... > read full article

Death and Consumption

Morbid Thoughts Whet The Appetite

ScienceDaily (2008-06-25) -- Can watching TV news or crime shows trigger overeating? According to new research, people who are thinking about their own deaths want to consume more. ... > read full article

Ventral Striatum Key to Adventure Seeking Behavior

Neuroscientists Discover A Sense Of Adventure

ScienceDaily (2008-06-25) -- Wellcome Trust scientists have identified a key region of the brain which encourages us to be adventurous. The region, located in a primitive area of the brain, is activated when we choose unfamiliar options, suggesting an evolutionary advantage for sampling the unknown. It may also explain why rebranding of familiar products encourages to pick them off the supermarket shelves. ... > read full article

Cessation Ads Work?

Exposure To Smoking-cessation Product Ads Helps Smokers Quit

ScienceDaily (2007-07-25) -- The more magazine ads smokers see for the nicotine patch and other quit-smoking aids, the more likely they are to try to quit smoking and be successful --- even without buying the products, finds a new Cornell study. Researchers calculated that if the smoking-cessation product industry increased its average annual spending on magazine advertising by about $2.6 million or 10 percent, the average smoker would see 2.1 more ads each year; according to their calculations, this would translate to about 80,000 additional quits each year. ... > read full article